The “Event management” course is aimed at those who want to work in the world of events or improve their skills in this area, offering a complete training that combines a theoretical approach and operational practice. The training path allows you to acquire a 360-degree vision of the sector, with particular attention to the most current trends in the events market.
The course provides the skills needed to plan and manage successful events, taking care of every phase: from defining the concept to choosing the location, from managing suppliers and budgets to operational logistics. The use of digital marketing strategies, integrated communication and the most effective promotional tools to increase the visibility of events, involve the target audience and measure the effectiveness of the actions taken is also explored.
